Bitrix24

Seeing the reason behind the number

Reports look like a separate module but are really another view of the same data. Nothing has to be prepared, exported or joined to get a report.

Funnel and conversion

The most-viewed report is the funnel: how many records sit at each stage, what the conversion between stages is, where losses concentrate.

The funnel alone is not enough; read alongside rep performance and conversion by source the picture completes; showing whether the problem is the process, the team or the leads coming in.

  • Conversion rates by stage
  • Performance by source and campaign
  • Sales and activity per rep
  • Average deal size and lifetime
CRM analytics showing the funnel with conversion rates and a rep performance table

BI Builder: your own dashboards

The ready-made reports cover most needs, but every company has measurements of its own. BI Builder lets you build dashboards for them.

Dashboards can be shared, and which cards appear on the management screen can be set by role.

  • Drag-and-drop dashboard design
  • Filtering, grouping and period comparison
  • Role-based dashboard sharing
  • Drill-down to record level
BI Builder dashboard with the value, count and lifetime of deals in progress

The team side: supervision and efficiency

Alongside sales reporting, the team side is measured too: who completed how many tasks, how many ran late, how workload is spread.

That data is valuable when it is used to distribute work properly and spot training needs, rather than to police people.

  • Task completion and overdue rates
  • Workload by department
  • Working time and duration tracking
  • Weekly and end-of-day reports
Supervision report with employee, department, efficiency percentage and task counts

What the module covers

Ready-made sales reports

Funnel, conversion, source and rep performance.

BI Builder

Your own dashboards, built by drag and drop.

Sales forecasting

Weighted forecasting based on stage probability.

Team reports

Task, workload and efficiency measurements.

Role-based visibility

Control over what a report shows to whom.

Custom reports

Development for measurements the standard reports miss.

How would this work in your process?

In a free 30-minute call we listen to your workflow and map out how this would run in your company.

Book a free consultation

Frequently Asked Questions

Does reporting need data to be exported?

No. Reports run directly on CRM and task data. There is no need to export, join or stand up a separate data store.

Can we drill into a number in a report?

Yes. Clicking a card opens the list of records behind that figure, and from there you can open an individual record.

Can you build reports for our own measurements?

Yes. For our health tourism customers we built custom reports such as reachability, stage-change and conversion by form. We can do the same for your measurements.

Which plan includes reporting?

Basic reports are available on lower plans; analytics and BI Builder come with Professional. Details are on the pricing page.

Let's configure this around your business

Book a free intro call and we'll walk through your process and show which settings fit you.